Abstract
The choosing of a logo is probably one of the most fraught exercises in the history of the world. Certainly far more taxing than a large pinned amalgam in an upper left eight, infinitely more irritating than the seventeenth ease on the same denture and, frankly, enough to turn the most fervent democrat into a rabid dictator
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Hancocks, S. Drenched in symbolism. Br Dent J 174, 113 (1993). https://doi.org/10.1038/sj.bdj.4808086
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DOI: https://doi.org/10.1038/sj.bdj.4808086


