54 Resident Run Radio Show Delivers Health Information to Dispersed Latino Community.

Abstract

Background: A 1 hour Spanish radio show was developed by residents and faculty. Community assessment of a disperse Latino community revealed a need for health education and information on community resources. The radio show provides health information, identifies community resources and takes calls.

Methods: A convenience sample of Latino families were interviewed annually at a community event. Baseline information was gathered in 2003 (n=35) with 2 follow up surveys regarding access to information about children and community resources and recognition of the radio show (n=45, n=48). Zip codes of callers to the show were tallied, mapped and overlaid upon Hispanic 2000 census population using a Geographic Information System.

Results/Impact: 8.6% answered that it is very difficult to access this information, 45.3% difficult, 46.1%answered that it is easy. 51.1% had listened to the show. Of these, 75% liked information given about their children's health, 25% access to pediatricians and 23% information on community resources (multiple responses). Of those who heard the show, 36% have used resources given during the radio show. Calls come from disperse high density Latino census tracts.

Conclusion: A Midwest Latino community voiced a need for health education and information on community resources. This disperse community uses mass media to obtain information about their children's health and community resources. A resident service learning project using radio overcomes known barriers such as transportation, child care and language to obtaining health information.

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