Table 7 Evaluation indicator system of the digital dissemination effects of the Shu brocade weaving technique

Target level Digital dissemination effect evaluation indicator system of the Shu brocade weaving technique

Primary indicator level

Secondary indicator level

1. Technology

1.1. Full application of digital technologies

1.2. Accessibility using digital platforms

1.3. Digital integration

1.4. Interactivity

1.5. Immersive experiences

1.6. Innovative nature

1.7. Save costs

1.8. Vividness

1.9. Limitless

1.10. Stability of digital extraction and storage

2. Transmission

2.1. Complete record and preservation

2.2. Limitless of the teaching and inheritance

2.3. Reduce the impact of the disappearance of inheritors

2.4. Involvement of inheritors

2.5. Inheritor satisfaction

2.6. Exchange rate of cultural and connotative information

2.7. Retaining the valuable experience and emotional embodiment in the process of ICH inheritance

3. Cultural

3.1. Authentic characteristics and craft features

3.2. Innovate the preservation and dissemination of traditional culture.

3.3. Favorable cultural atmosphere

3.4. Cultural diversity

3.5. Preserve cultural content

3.6. Sustainable cultural development

3.7. Public attention

4. Policy

4.1. Government-issued relevant policies

4.2. Enacts laws and regulations

4.3. Financial support

4.4. Government promoting

4.5. Provides platforms and guarantees services

5. Communication

5.1. Smooth uploading/downloading channels

5.2. Clear and fast communication between the various stakeholders

5.3. New communication space

5.4. Increased user stickiness