Table 3 Discriminant Validity Test
From: Adopting AR wayfinding in heritage tourism: extending the UTAUT in cultural contexts
SE | PI | PR | SI | EE | PP | PT | PE | BI | |
---|---|---|---|---|---|---|---|---|---|
SE | 0.916 | ||||||||
PI | 0.151 | 0.676 | |||||||
PR | −0.334 | −0.172 | 0.956 | ||||||
SI | 0.362 | 0.18 | −0.31 | 0.776 | |||||
EE | 0.291 | 0.159 | −0.371 | 0.306 | 0.89 | ||||
PP | 0.358 | 0.166 | −0.15 | 0.161 | 0.132 | 0.884 | |||
PT | 0.189 | 0.096 | −0.341 | 0.297 | 0.184 | 0.085 | 0.79 | ||
PE | 0.116 | 0.063 | −0.147 | 0.121 | 0.353 | 0.052 | 0.073 | 0.781 | |
BI | 0.403 | 0.211 | −0.35 | 0.326 | 0.384 | 0.282 | 0.351 | 0.223 | 0.845 |