Table 2 Normal-distribution parameters used to determine the quantity of prior engagements associated with each post and the impact of post engagements on participant follower counts.
Quantity of prior engagements | Changes to followers | |||
|---|---|---|---|---|
M | SD | M | SD | |
Likes | 5 | 10 | + 2 | 2 |
Shares | 1 | 3 | + 4 | 2 |