Table 4 Fornell–Larcker method.
From: The power of social media influencers: unveiling the impact on consumers’ impulse buying behaviour
1 | 2 | 3 | 4 | 5 | 6 | 7 | ||
|---|---|---|---|---|---|---|---|---|
1 | IC | 0.919 | ||||||
2 | MC | 0.380 | 0.889 | |||||
3 | MEC | 0.644 | 0.411 | 0.895 | ||||
4 | Tr | 0.391 | 0.324 | 0.378 | 0.832 | |||
5 | UBI | 0.356 | 0.196 | 0.348 | 0.549 | 0.889 | ||
6 | PK | 0.451 | 0.229 | 0.309 | 0.610 | 0.587 | 0.827 | |
7 | PA | 0.143 | 0.854 | 0.764 | 0.437 | 0.248 | 0.037 | 0.886 |