Table 5 Distribution of European Council tweets in relation to their engagement indicators (general)/Authors construction.

From: Stakeholders and impact (engagement) in EU digital communication strategies during the COVID-19 vaccination campaign

Interval

@EUCouncil

Retweet

Like

Comments

[1–5]

5 (2,35%)

3 (1,41%)

92 (43,19%)

[6–25]

87 (40,85%)

16 (7,51%)

100 (46,95%)

[26–100]

104 (48,83%)

143 (67,14%)

12 (5,63%)

[101–200]

9 (4,23%)

29 (13,62%)

0 (0,00%)

[201–300]

3 (1,41%)

7 (3,29%)

0 (0,00%)

[301–400]

0 (0,00%)

7 (3,29%)

0 (0,00%)

[401–500]

0 (0,00%)

2 (0,94%)

0 (0,00%)

+500

1 (0,47%)

9 (1,88%)

0 (0,00%)

0

4 (1,88%)

2 (0,94%)

9 (4,23%)

ENGAGEMENT RATE (AVERAGE)

5,15%

ENGAGEMENT RATE (AVERAGE/TWEET)

0,0152%