Table 1 Vignette dimensions and levelsFootnote

Our original vignette design included a 7th dimension, describing the expected change in costs when switching to the presented lifestyle (−20%/−10%/same/+10%/+20%). This was to make it possible to analyze the willingness to pay of respondents or to calculate the monetary trade-off for a reduction in our lifestyle dimensions. Since the current paper focusses on identifying the willingness to adapt lifestyles voluntarily and in correlation with climate change inequality perceptions, we are not including this dimension in our discussion. Moreover, the costs had a rather weak effect on our respondents, with them seemingly caring more about changes in their lifestyle than the somewhat abstract cost descriptions related to them (see Appendix B2 for the effect of the cost dimension).

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From: Increasing individual-level climate mitigation action: the role of behavioral dimensions and inequality perceptions

Diet (per week)

Meat consumption

Never/once/multiple times

(Other) animal product consumption

Never/once/multiple times

Energy use

Heating in winter

18 °C/21 °C

Showering

5 min/15 min.

Mobility

Do not use car on…

1/3/5 day(s) a week

Non-business flights

4× a year/1× a year/every 2 years