Table 2 Complete list of behaviour change techniques associated with the highest and lowest proportion of all replies, help, and will not get vaccinated.
All Replies | % | Code 3. Help | % | Code 7. Will not get vaccinated | % |
|---|---|---|---|---|---|
Reduce negative emotions | 14.49% | Information about social and environmental consequences | 9.57% | Reduce negative emotions | 12.75% |
Verbal persuasion about capability | 8.78% | Information about emotional consequences | 8.51% | Salience of consequences | 9.48% |
Information about emotional consequences | 6.31% | Social reward | 8.51% | Information about emotional consequences | 7.84% |
Framing/reframing | 5.71% | Incentive (outcome) | 8.51% | Framing/reframing | 6.86% |
Salience of consequences | 5.71% | Credible source | 7.45% | Prompts/cues | 6.86% |
Information about social and environmental consequences | 5.41% | Reduce negative emotions | 6.38% | Social reward | 6.54% |
Information on others’ approval | 5.17% | Salience of consequences | 6.38% | Verbal persuasion about capability | 6.21% |
Credible source | 4.93% | Information on others approval | 6.38% | Information about health consequences | 5.88% |
Instruction on how to perform behaviour | 4.75% | Pros/cons | 6.38% | Instruction on how to perform behaviour | 5.56% |
Pros/cons | 4.57% | Framing/reframing | 5.32% | Information about social and environmental consequences | 4.90% |
Conserving mental resources | 4.51% | Prompts/cues | 5.32% | Pros/cons | 4.90% |
Prompts/cues | 4.51% | Verbal persuasion about capability | 4.26% | Credible source | 3.59% |
Information about health consequences | 4.27% | Instruction on how to perform behaviour | 4.26% | Incentive (outcome) | 3.27% |
Social reward | 4.21% | Remove aversive stimulus | 4.26% | Conserving mental resources | 2.94% |
Incentive (outcome) | 3.91% | Conserving mental resources | 3.19% | Comparative imagining of future outcomes | 2.94% |
Comparative imagining of future outcomes | 3.73% | Information about health consequences | 2.13% | Information on others approval | 2.61% |
Remove aversive stimulus | 3.67% | Comparative imagining of future outcomes | 2.13% | Social support (practical) | 2.61% |
Social support (practical) | 2.77% | Social support (practical) | 1.06% | Anticipated regret | 2.29% |
Anticipated regret | 2.59% | Anticipated regret | 0.00% | Remove aversive stimulus | 1.96% |
