Fig. 6: Illustration of the factors and processes influencing farmers’ perception and behavior and potential entry points for influencing them (encircled in red).
From: Understanding smallholder farmers’ perceptions of agroecology

Adopted from the Human Behavior—Cognition in Context (Hub-CC) Framework8. The image “Rice Farmer Illustration” by Jom Plang is sourced from Canva, free to use by the author.