Our recent studies on the development of conjugated polymer synthesis via direct arylation polycondensdation (DArP) are summarized. Based on an appropriate molecular design and adjustment of the catalytic system for DArP, a variety of conjugated polymers, such as low-band-gap polymers with the strong acceptor moieties and regioregular poly(3-hexylselenophene) are successfully synthesized. These results demonstrate potential and utility of DArP as an alternative conjugated polymer synthesis methodology.