Table 9 Regression analysis of the moderation model (sports tourism aura field).
Variable | M: Tourism involvement | Y: Flow experience | ||||
|---|---|---|---|---|---|---|
β | SE | t | β | SE | t | |
Constant | 2.987 | 0.023 | 126.683*** | 2.586 | 0.101 | 25.374*** |
Sports tourism aura field | 0.500 | 0.043 | 11.378 *** | 0.311 | 0.034 | 9.029*** |
Sports tourism involvement | 0.141 | 0.033 | 4.189*** | |||
Personality traits | 0.509 | 0.033 | 15.235*** | |||
Sports tourism aura field × Personality traits | 0.116 | 0.044 | 2.621*** | |||
R2 | 0.222 | 0.672 | ||||
F | 129.477 *** | 229.941 *** | ||||
