Table 7 Regression analysis.

From: The effect of childhood experience on consumers’ willingness to donate: an imprinting perspective

Variables

Charitable donation intention

Prosocial motivation

Perspective taking

Model 1

Model 2

Model 3

Model 4

Model 5

Model 6

Model 7

Model 8

Model 9

Model 10

Gender

0.064

0.058

0.06

0.038

0.043

−0.002

−0.009

0.075

0.069

0.072

Age

0.137

0.149*

0.154**

0.121*

0.129*

−0.032

−0.017

0.082

0.096

0.101

Education

−0.048

−0.051

−0.056

−0.021

−0.03

0.022

0.018

−0.097

−0.101

−0.107*

One-child

−0.044

−0.033

−0.041

−0.029

−0.035

0.019

0.03

−0.024

−0.013

−0.023

Occupation

−0.077

−0.078

−0.074

−0.098

−0.092

−0.017

−0.018

0.069

0.068

0.074

Discretionary income

0.007

−0.003

0.003

0.029

0.027

−0.015

−0.027

−0.096

−0.108

−0.099

Residence

−0.023

−0.048

−0.036

−0.047

−0.039

−0.02

−0.048

0.022

−0.005

0.01

Family Structure

−0.08

−0.076

−0.092

−0.086

−0.095

0.061

0.065

0.029

0.033

0.012

PPS

 

0.36***

0.261***

0.247***

0.199***

 

0.4***

 

0.379***

0.252***

PM

  

0.248***

 

0.17**

    

0.318***

PT

   

0.298***

0.243***

     

F

1.208

6.815***

8.638***

9.860***

10.063***

0.306

7.289***

1.033

7.336***

11.041***

R2

0.028

0.157

0.208

0.231

0.252

0.007

0.166

0.024

0.167

0.251

R2

0.005

0.134

0.184

0.207

0.227

−0.017

0.143

0.001

0.144

0.229

  1. ***p < 0.001, **p < 0.01, *p < 0.05.