Table 3 Items for the Destination Image Scale and its resources

From: Aligning online images and realities beyond the hype for sustainable heritage tourism

Dimensions

Code

Management object

Survey items

Resources

Tourist Facilities

TF1

Accommodation and Dining Experience

Diverse and high-quality local accommodation and dining experiences

Reference69,70,71,72; UGC: delicious food, western restaurant, bread, smoked sausage

TF2

Public Service Facilities

Convenient and well-equipped public service facilities within the district

Interview; UGC: convenient, wayfinding, service, pedestrian street

TF3

Cost-Effective Shopping Experience

Cost-effective and distinctive shopping experiences

interview; UGC: shopping, cost-effective, commercial street

TF4

Cultural and Creative Product Design

Culturally inspired creative product design reflecting the district’s identity

Reference69,70,71,72; UGC: European-style, Renaissance

Tourist Attractions

TA1

Exotic Street Spaces

Streetscapes with exotic charm and rich historical ambiance

Interview; UGC: old-street, Russian style, charming style

TA2

Diversity of Architectural Styles

Architecturally diverse styles with strong local characteristics

Interview; UGC: architecture, European-style, Russian style, Baroque

TA3

Integration of Natural and Cultural Resources

Integrated experiences of natural and cultural resources

Reference71; UGC: church, Square, Songhua River, scenery

TA4

Cultural Memory and Historical Landmarks

Iconic historical landmarks with symbolic and cultural significance

Reference69,70,71,72; UGC: Flood Control Monument, century-old, culture, history

Tourist Environment

TE1

Street and Pedestrian Environment

Clean, pleasant, and walkable street environments

Interview; UGC: Pedestrian Street, street, dakaa

TE2

Historical and Cultural Atmosphere

Profound heritage and active dissemination of local history and culture

Reference71; UGC: history, culture, century-old, old-street

TE3

Seasonal Landscapes and Events

Seasonal landscape design and cultural events reflecting winter and snow themes

Reference73; UGC: ice sculptures, winter

TE4

Resident Interaction and Tourism Ambience

Friendly interactions with local residents and a welcoming tourism atmosphere

Reference69,70,71,72; UGC: lively, dakaa, photo-taking

TE5

Wayfinding System and Integrated Services

Clear signage and comprehensive tourism information services

interview; UGC: service, wayfinding

  1. aA Chinese term denoting the act of checking in at iconic sites.