Fig. 3: Perception-place-behavior model. | npj Heritage Science

Fig. 3: Perception-place-behavior model.

From: Unpacking digital heritage experiences using PLS SEM and fsQCA through a perception-place behavior model

Fig. 3

Solid blue arrows indicate positive effects; dashed orange arrows indicate negative effects. Light-blue nodes = independent variables; orange = mediators; green = dependent variables; yellow = moderating variable. Coefficients are standardized; asterisks denote significance (*P < 0.05, **P < 0.01, ***P < 0.001).

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