Figure 1

Time series of Some Keywords Search Index and monthly reported cases for HIV/AIDS in China, 2011–2016. This picture shows the time-series comparison curve between the Baidu search index and the national monthly report case number for the four keywords “AIDS spread,” “pimple,” “thrush,” and “Initial symptoms of HIV”. (The X-axis date interval is month. The Y-axis uses three coordinates, which the black Y-axis shows the number of monthly report cases, the red Y axis is the Baidu search index of the keywords and the blue Y-axis is the ratio of the search index to the monthly report cases); BDI: Baidu Search index.