Table 1 Mean accuracy rates and standard deviations (in parentheses) across conditions.
From: Misspelled logotypes: the hidden threat to brand identity
Task category | Original format | Transposed-letter format |
|---|---|---|
Old | 0.665 (0.47) | 0.498 (0.50) |
Related | 0.443 (0.50) | 0.623 (0.50) |
Unrelated | 0.793 (0.41) | 0.867 (0.34) |
