Table 1 Basic information of cross-border e-commerce enterprises.
Company ID | Industry | Main products | Operation mode | Location |
|---|---|---|---|---|
Company A | Home goods | Furniture, storage items | Independent website + Overseas warehouse | Guangdong |
Company B | Apparel & accessories | Clothing, accessories | B2C: Amazon platform | Zhejiang |
Company C | Small electronics | Mobile accessories | Proprietary platform | Fujian |
Company D | Home goods | Household storage | B2C: AliExpress platform | Jiangsu |
Company E | Home appliances | Small appliances | Independent website + Overseas warehouse | Zhejiang |
Company F | Apparel & accessories | Jewelry, footwear | B2C: Etsy + AliExpress platform | Fujian |
Company G | Home goods | Stationery, kitchenware | B2C: Amazon platform | Guangdong |
Company H | Beauty & personal care | Skincare products | Proprietary platform + Social commerce | Shanghai |
Company I | Small electronics | Cables, batteries | Independent website | Shandong |
Company J | Baby products | Baby supplies | Proprietary platform + Overseas warehouse | Guangdong |