Table 1 Differences in Visual Attention Allocation among three types of users.

From: Multimodal interaction enhancement of digital cultural heritage system: user behavior analysis and interface reconstruction of the heritage scanning library of the palace museum

AOIs

Professional scholars (n = 6)

History enthusiasts (n = 6)

general tourists (n = 6)

ANOVA

AOI1 (3D model/image)

M = 35.1 (SD = 4.2)

M = 40.5 (SD = 5.8)

M = 52.3 (SD = 6.5)

F (2, 15) = 5.31, P < 0.05

AOI2 (Parameter Information)

M = 44.9 (SD = 5.5)

M = 31.2 (SD = 4.1)

M = 25.8 (SD = 3.9)

F (2, 15) = 9.87, P < 0.01

AOI3 (Cultural Interpretation)

M = 12.4 (SD = 3.1)

M = 22.8 (SD = 4.7)

M = 14.5 (SD = 3.3)

F (2, 15) = 4.65, P < 0.05

AOI4 (Navigation/Other)

M = 7.6 (SD = 1.8)

M = 5.5 (SD = 1.5)

M = 7.4 (SD = 1.8)

F (2, 15) = 0.67, P > 0.05

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