Figure 1
Decision framework for defining new product groups or new product-group-specific criteria. 1In this question, we assume that people choose within a product group. Example: a new product group ‘Rice’ was derived from ‘Grains and cereal products’ by defining a product-group-specific criterion for fibre, so that some high fibre rice can comply. 2Examples: product-group-specific criterion for sodium was defined for soups, because of taste reasons (as a generic sodium criterion would lead to soups without a salty taste), whereas for sodium in cheese and bread it was defined according to technological constrains (that is, salt is needed for the preparation of bread and cheese). 3Example: a product-group-specific criterion for SAFA was defined for the product group ‘Fish products’ to allow more products to comply, which are important for unsaturated fatty acid intake. 4Within the Israeli diet, soft white cheese is an important source of calcium and protein. As previous criteria for ‘Cheese’ were too lenient and not encouraging innovation, it was therefore adapted (see Supplementary Appendix 1).
