Table 7 The ranking of factors influencing the wellness-based destination selection.

From: Sustainable rural development in Northwest Iran: proposing a wellness-based tourism pattern using a structural equation modeling approach

Factors

Rank

Mean-rank

Average

Significance

Satisfaction

1

3.51

3.13

0.001

Place

2

3.02

2.92

Marketing and price

3

1.94

2.53

Quality and facilities

4

1.57

2.41

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