Table 1 Demographic characteristics of participants.

From: Comparing the influence of visual information and the perceived intelligence of voice assistants when shopping for sustainable clothing online

Variable

Characteristics

Frequency

Percentage

Sex

Female

1426

53.7%

Male

1230

46.3%

Age (Years)

Under 18

420

15.8%

18–23

908

34.2%

24–29

616

23.2%

30–35

444

16.7%

36–41

212

8.0%

Above 41

56

2.1%

Education

High school and below degree

493

18.6%

Associate degree

958

36.1%

Bachelor degree

1018

38.3%

Master and PhD degree

187

7.0%

Occupation

Government-sponsored institution

760

28.6%

Private sector

743

28.0%

State-owned sector

506

19.1%

Self-employed sector

506

19.1%

Student

127

4.8%

Others

14

0.5%

Monthly spend on clothing

499 Chinese yuan and below

730

27.5%

500–999 Chinese yuan

697

26.2%

1000–1499 Chinese yuan

536

20.2%

1500–1999 Chinese yuan

379

14.3%

2000–2499 Chinese yuan

294

11.1%

2500–2999 Chinese yuan

7

0.3%

Over 3000 Chinese yuan

13

0.5%