Table 1 Short health video themes.

From: Demand and satisfaction analysis of short health videos among Chinese urban youth: A mixed-methods study based on the KANO model

Number

Short Health Video Theme

Description

1

Health Science Popularization

Videos aiming to make health science accessible and understandable to the general public

2

Exercise and Fitness

Videos providing information and guides about physical exercises and maintaining fitness

3

Lose Weight and Fat

Videos offering advice and strategies for weight loss and fat reduction

4

Family Dietotherapy

Videos about therapeutic diets suitable for family members with different health conditions

5

Drink Tea

Videos discussing the health benefits and proper preparation of various types of tea

6

Dispel Dampness

Videos explaining traditional Chinese medicine concepts for balancing body’s humidity levels

7

Sleep Well

Videos providing tips for improving sleep quality

8

Traditional Chinese Medicine Culture

Videos sharing insights about the history, philosophy, and practice of traditional Chinese medicine

9

Secrets of Longevity

Videos revealing factors that may contribute to a long, healthy life

10

Cancer Knowledge

Videos educating about different types of cancer, their prevention, symptoms, and treatments

11

Replenish Qi and Blood

Videos providing information about traditional Chinese medicine methods to replenish life energy (Qi) and blood

12

Invigorate the Spleen and Stomach

Videos on dietary and lifestyle habits to strengthen the digestive system, based on traditional Chinese medicine

13

Tonifying Kidneys

Videos offering advice on enhancing kidney health based on traditional Chinese medicine

14

Soften Blood Vessels

Videos explaining strategies to maintain healthy blood vessels and prevent arterial hardening

15

Protect the Heart

Videos providing advice on maintaining cardiovascular health

16

Intestinal Protection

Videos discussing ways to support and protect intestinal health

17

Refute a Rumor

Videos debunking common health myths and misinformation

18

Epidemic Prevention and Control

Videos providing information on preventing and controlling infectious diseases

19

Popular News

Videos covering current health-related news and events

20

Authoritative Views

Videos featuring health advice and insights from recognized experts

21

Food Safety

Videos providing information on food handling, storage, and cooking practices to prevent foodborne illnesses