Table 2 The most productive and influential authors.

From: Impact of artificial intelligence on branding: a bibliometric review and future research directions

ID

Author

Affiliation

Total documents

ID

Author

Affiliation

Total citations

1

Loureiro, Sandra Maria Correia

University Institute of Lisbon Portugal

7

1

Goh, Khim-Yong

University of Singapore, Singapore

1038

2

Fronzetti Colladon, Andrea

Universita degli Studi di Perugia, Italy

7

2

Heng, Cheng-Suang

National University of Singapore, Singapore

1038

3

Rita, Paulo

Universidade Nova de Lisboa, Portugal

5

3

Lin, Zhijie

National University of Singapore, Nanjing University, China

1038

4

Moro, Sérgio

University Institute of Lisbon Portugal

5

4

Filieri, Raffaele

Audencia Business School, France

781

5

Guerreiro, João

University Institute of Lisbon Portugal

5

5

Rauschnabel, Philipp A.

Universität der Bundeswehr München, Germany

778

6

Ranfagni, Silvia

University of Florence, Italy

5

6

Salo, Jari

University of Helsinki, Finland

761

7

Sakas, Damianos P.

University of Athens, Greece

5

7

Dwivedi, Yogesh K.

Swansea University, United Kingdom

760

8

Bilro, Ricardo Godinho

University Institute of Lisbon Portugal

4

8

Carlson, Jamie

University of Newcastle, Australia

738

9

Sands, Sean

University of Technology, Australia

4

9

Hughes, D. Laurie

Swansea University, Bay Campus, United Kingdom

738

10

Ooi, Keng-boon

UCSI University, Malaysia

4

10

Ismagilova, Elvira

University of Bradford, United Kingdom

738