Table 1 Main model variables.
| Â | Variables | Variable measurement |
|---|---|---|
| Â | Degree of digital transformation of NAOEs (Digital) | Level of investment in digital equipment (X1) |
| Â | Degree of application of digital equipment (X2) | |
Technological dimension | Technology benefits (Profit) | Do you think digital technology can significantly improve the quality of agricultural products? (X3) |
Do you think digital technology can significantly increase the price of agricultural products? (X4) | ||
Do you think digital technology can significantly reduce agricultural production costs? (X5) | ||
Technology security (Safe) | What do you think about the reliability (stability) of digital technology? (X6) | |
How do you rate the adaptability of agricultural digital technology? (X7) | ||
How do you rate the operability (complexity) of agricultural digital technology? (X8) | ||
Organizational dimension | Manager’s digital capability (Manager) | Digital resource management capability (X9) |
Digital opportunity seizing capability (X10) | ||
Digital risk decision-making capability (X11) | ||
Organizational learning capability (Learning) | Knowledge absorption capability (X12) | |
knowledge sharing capability (X13) | ||
Knowledge application capability (X14) | ||
Environmental dimension | Government support (Government) | Digital funding subsidy level (X15) |
Digital training intensity (X16) | ||
Market competitive pressure (Market) | Market uncertainty (X17) | |
Degree of competition in the market (X18) | ||
Labor crisis perception (Labor) | What do you think about the current level of labor shortage? (X19) | |
What do you think about the future level of labor shortage? (X20) | ||
What do you think about the current labor prices? (X21) | ||
What do you think about the future labor prices? (X22) |
