Table 3 Cross-descriptive analysis of region and purchase history.
From: Predicting virtual goods purchases in Vietnam’s MMOGs with a TAM-PERVAL model using PLS-SEM and ANN
Region | Purchased virtual goods | Frequency | Percentage (%) |
|---|---|---|---|
North | Yes | 134 | 62.3 |
North | No | 81 | 37.7 |
Central | Yes | 54 | 50.0 |
Central | No | 54 | 50.0 |
South | Yes | 137 | 63.4 |
South | No | 79 | 36.6 |
Total | Yes | 323 | 59.9 |
Total | No | 216 | 40.1 |