Table 5 Discriminant validity (Fornell-Larcker Criterion).

From: Predicting virtual goods purchases in Vietnam’s MMOGs with a TAM-PERVAL model using PLS-SEM and ANN

Constructs

PU

PEOU

VE

VS

VP

VQ

TRUST

IMM

AES

BLOCK

MPE

SAT

SI

PI

INC

EXP

PU

0.825

               

PEOU

0.346

0.806

              

VE

0.418

0.301

0.837

             

VS

0.317

0.327

0.371

0.819

            

VP

0.275

0.283

0.259

0.279

0.794

           

VQ

0.299

0.267

0.313

0.307

0.333

0.812

          

TRUST

0.320

0.300

0.334

0.313

0.288

0.283

0.806

         

IMM

0.370

0.283

0.403

0.359

0.251

0.280

0.330

0.831

        

AES

0.310

0.314

0.364

0.343

0.307

0.334

0.301

0.351

0.819

       

BLOCK

0.269

0.290

0.286

0.273

0.317

0.301

0.302

0.280

0.294

0.794

      

MPE

0.336

0.351

0.333

0.317

0.292

0.287

0.317

0.311

0.344

0.333

0.831

     

SAT

0.395

0.294

0.416

0.369

0.270

0.314

0.341

0.389

0.362

0.290

0.341

0.812

    

SI

0.322

0.303

0.382

0.406

0.278

0.300

0.323

0.373

0.351

0.284

0.318

0.382

0.831

   

PI

0.452

0.351

0.455

0.397

0.310

0.341

0.373

0.414

0.384

0.352

0.392

0.432

0.406

0.837

  

INC

0.250

0.230

0.280

0.260

0.240

0.220

0.270

0.250

0.230

0.260

0.240

0.290

0.270

0.300

N/A

 

EXP

0.270

0.250

0.300

0.280

0.230

0.240

0.260

0.270

0.250

0.250

0.260

0.280

0.290

0.310

0.330

N/A