Fig. 3: Emission reduction preferences.
From: Personalized scenario testing uncovers feasible and effective choices for climate change mitigation
Illustration of 15 potential mitigation options based on choice shares in % of participants for whom the option was available (x-axis), and emission reductions as % of participants’ current emissions for whom option was available (y-axis). Colors indicate mitigation options type (blue = Technology, red = Behavior, yellow = CO2 certificates). The point size indicates one-time costs of mitigation options in Swiss Francs (CHF). The vertical dashed line depicts the average choice probability of all mitigation options (given they were available). The horizontal dashed line depicts the average emission reduction in % of initial CO2 of all mitigation options. See Supplementary Table 12 for full results.
