Table 7 Multi-group analysis.
From: The effect of articulation in sports posters on betting behavior
Hypothesis | Path analysis | Congruence | CGP sponsor | l∆l 1-2 path coeff. |
|---|---|---|---|---|
H1a: AttGamb→GambInt | 0.545*** | 0.496*** | 0.482*** | 0.014 |
H1b: AttGamb→GamBeh | 0.231*** | 0.202*** | 0.227*** | 0.025 |
H2: GambInt→GamBeh | 0.570*** | 0.547*** | 0.582*** | 0.035 |
H3a: AttSpo→AttGamb | −0.036 | 0.007 | 0.244*** | 0.237** |
H3b: AttSpo→GambInt | −0.061 | −0.161 | 0.188** | 0.349** |
H4a: Congruence→AttSpo | 0.361*** | 0.414*** | 0.382*** | 0.032 |
H4b: Congruence→Sincerity | 0.485*** | 0.235*** | 0.551*** | 0.316*** |
H4c: Congruence→AttGamb | −0.045 | −0.015 | −0.106 | 0.091 |
H4d: Congruence→BetInt | 0.064 | −0.123 | −0.039 | 0.084 |
H5a: Sincerity→AttSpo | 0.516*** | 0.431*** | 0.531*** | 0.100 |
H5b: Sincerity→AttGamb | 0.369*** | 0.025 | 0.298*** | 0.273*** |
H5c: Sincerity→GambInt | 0.193*** | 0.126 | 0.354*** | 0.228** |
H6a: Articulation→Congruency | 0.113*** | 0.072 | 0.088 | 0.161 |
H6b: Articulation→AttSpo | 0.048 | 0.085 | 0.078 | 0.006 |