Table 6 Pairwise comparison of different attributes’ effects on switching behavior based on the probability of a decision to stay or switch.

From: Service selection and switching decisions: user behavior in high-interoperability environments

Current alternative

Improved attribute

Pr[stay]

Pr[switch]

p-value

Ownership in Service

Low Transaction Price

0.138

0.862

<0.001

Ownership in Service

High Transaction Speed

0.419

0.581

0.044

Ownership in Service

Private Transactions

0.497

0.503

1.000

Ownership in Service

Short Onboarding Time

0.844

0.156

<0.001

Ownership in Service

Strong Community

0.665

0.335

<0.001

Strong Community

Low Transaction Price

0.236

0.764

<0.001

Strong Community

High Transaction Speed

0.556

0.444

0.154

Strong Community

Private Transactions

0.612

0.388

0.003

Strong Community

Short Onboarding Time

0.860

0.140

<0.001

Strong Community

Ownership in Service

0.826

0.174

<0.001

  1. Low p-values (based on a two-sided binomial test with a 0.5 distribution) indicate significant effects. Italic values mark the attribute with the higher probability of inducing a decision to switch or stay, respectively.
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