Table 8 Mediation effect.
Mediation paths | Effect size | SE | Bias-corrected 95%CI | Supported? yes /no | ||
|---|---|---|---|---|---|---|
Lower | Upper | p | ||||
H16: City image→ attitude→ Intention to travel | 0.078 | 0.028 | 0.034 | 0.149 | 0.001 | yes |
H17: City image→ subjective norms→ Intention to travel | 0.063 | 0.033 | 0.006 | 0.137 | 0.034 | yes |
H18: City image→ perceived behavioral control→ Intention to travel | 0.071 | 0.039 | −0.003 | 0.147 | 0.062 | yes |
Total indirect effects | 0.211 | 0.051 | 0.122 | 0.324 | 0.000 | / |
Direct effects | 0.185 | 0.087 | 0.015 | 0.363 | 0.033 | / |
Total effect | 0.396 | 0.064 | 0.273 | 0.528 | 0.000 | / |
