Table 6 Assessment results of the measurement model.
Factor | Items | Loading | AVE | CR | Cronbach’s alpha |
|---|---|---|---|---|---|
Perceived useful (PU) | PU1 | 0.892 | 0.763 | 0.849 | 0.845 |
PU2 | 0.857 | ||||
PU3 | 0.871 | ||||
Perceived enjoyment (PE) | PE1 | 0.929 | 0.840 | 0.911 | 0.905 |
PE2 | 0.907 | ||||
PE3 | 0.914 | ||||
Perceived social interaction (PSI) | PSI1 | 0.942 | 0.902 | 0.965 | 0.964 |
PSI2 | 0.955 | ||||
PSI3 | 0.948 | ||||
PSI4 | 0.953 | ||||
Perceived environmentally friendly (PEF) | PEF1 | 0.894 | 0.777 | 0.856 | 0.856 |
PEF2 | 0.894 | ||||
PEF3 | 0.856 | ||||
Satisfaction (SAT) | SAT1 | 0.861 | 0.793 | 0.920 | 0.913 |
SAT2 | 0.901 | ||||
SAT3 | 0.895 | ||||
SAT4 | 0.904 | ||||
Continuance intention (CI) | CI1 | 0.889 | 0.791 | 0.869 | 0.868 |
CI2 | 0.879 | ||||
CI3 | 0.900 |