Consider or Choose? The Role and Power of Consideration Sets

Journal:: Management Science
Published:: 2025-11-01
DOI:: 10.1287/mnsc.2023.00442
Affiliations:: 2
Authors:: 2

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Institutions	Authors	Share
Boston College (BC), United States of America (USA)	1.000000	0.50
UCL, United Kingdom (UK)	1.000000	0.50

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