Children's Food Perception and Decision-Making

Summary

Children’s food perception and decision-making emerge from the interplay of sensory experience, cognitive appraisal and socio-environmental influences. From infancy, repeated exposure to flavours, textures and visual cues shapes preferences through familiarisation, observational learning and associative processes. As children grow, they develop both implicit attitudes—automatic affective responses—and explicit attitudes—deliberate beliefs about health and taste—that guide choice. Conceptual knowledge of food, encompassing taxonomic categories (for example, fruits versus vegetables), thematic associations (for instance, milk with breakfast) and value-laden evaluations (such as “gives strength”), further informs acceptance or rejection. Individual differences in food neophobia, parental modelling, peer influence and marketing environments converge to affect decisions at home, in schools and in broader food systems. A systems perspective emphasises how personal preferences interact with supply-chain factors, policy interventions and educational strategies. Understanding these interconnections is essential to fostering dietary variety, promoting healthy habits and empowering children to make informed, pleasurable and health-supportive food choices.

Research from Nature Portfolio

No recent Nature Portfolio content available.

Children's Food Perception and Decision-Making publication trend

The graph below shows the total number of articles in children's food perception and decision-making across all publications each year (not limited to Nature Index journals).

Technical terms

Free sorting task: A method in which individuals group items (such as food pictures) according to perceived similarity or category.

Cognitive salience index: A measure of how readily items come to mind within a category, reflecting their prominence in memory.

Implicit attitude: An automatic, affect-based response toward a stimulus, assessed without direct questioning.

Explicit attitude: A conscious belief or evaluation about a stimulus, expressed through deliberate judgement.

Food neophobia: The tendency to reject or avoid novel or unfamiliar foods, often peaking in early childhood.

References

  1. Reasons Behind (Un)Healthy Eating Among School-Age Children in Southern Peru. Foods (2025).
  2. Bringing down barriers to children's healthy eating: a critical review of opportunities, within a complex food system.. Nutrition Research Reviews (2023).
  3. How Infants and Young Children Learn About Food: A Systematic Review. Frontiers in Psychology (2017).
  4. Development of children’s implicit and explicit attitudes toward healthy food: Personal and environmental factors. Appetite (2022).
  5. Early Conceptual Knowledge About Food. Review of Philosophy and Psychology (2024).
Nature Strategy Reports
Turn complex research questions into confident strategic decisions 

When you're under pressure to set direction, justify investment, or understand your competitive position, you need more than raw data — you need trusted insights you can act on.

  • Benchmark your performance against global peers using robust, methodologically sound analysis.

  • Combine quantitative metrics with qualitative expert insight to uncover strengths, gaps and emerging opportunities.

  • Gain tailored, decision-ready recommendations aligned to your strategic priorities.

Talk to us to learn more about our data dashboards and bespoke strategy reports.

Nature Masterclasses
Grow research skills, confidence and careers with training built for every stage of the research lifecycle.

Developed with Nature Portfolio journal Editors and internationally renowned experts. Discover three ways to learn:

  • Self-paced, online courses in convenient bite-sized units, covering key skills across scientific writing, publishing, grant writing, data analysis, and more.

  • Expert trainer-led workshops with hands-on exercises and real-time feedback across core research skills, delivered via interactive group sessions.

  • Editor-led workshops combining core principles in writing and publishing, personalised 1:1 feedback from Nature Portfolio Editors and hands-on exercises.

Explore course catalogues and workshop agendas, enquire about the options or request institutional pricing.